Our market research program can help you to cover

Primary Market Research

This one is becoming one of the most popular methods. And it is relatively affordable, too.

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When conducting primary market research, you can gather two basic types of information: exploratory and specific. Exploratory research is open-ended, helps you define a specific problem, and usually involves detailed, unstructured interviews in which lengthy answers are solicited from a small group of respondents. Specific research, on the other hand, is precise in scope and is used to solve a problem that exploratory research has identified. Interviews are structured and formal in approach. Of the two, specific research is the more expensive.

Primary Research Methods?

In this technology-driven world, meaningful data is more valuable than gold. Organizations or businesses need highly validated data to make informed decisions. This is the very reason why many companies are proactive to gather their own data so that the authenticity of data is maintained and they get first-hand data without any alterations.

Here are some of the primary research methods organizations or businesses use to collect data:

1. Interviews (telephonic or face-to-face)
2. Online surveys
3. Focus groups
4. Observations

Advantages of Primary Research

a) One of the most important advantages is, the data collected is first-hand and is accurate. In other words, there is no dilution of data. Also, this research method can be customized to suit the personal requirements and needs of organizations or businesses.

b) Primary research focuses mainly on the problem at hand, which means entire attention is directed to finding a probable solution to a pinpointed subject matter. Primary research allows researchers to go in-depth about a matter and study all foreseeable options.

c) Data collected can be controlled. Primary research gives the means to control how data is collected and used. It’s up to the discretion of businesses or organizations who are collecting data on how to best make use of data to get meaningful research insights.

d)Primary research is a time-tested method, therefore, one can rely on the results that are obtained from conducting this type of research.

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Our primary source of data building

We have covered more than 40% market including Information Technology, Computer software, Internet, Telecommunication, Computer network, Computer network & security. Our majority of clients come from IT businesses. If you are a technology company and looking for competitive technology installed base user’s information, then you are on the right page. Using our portal you can review the number of companies using a particular technology. You can search more than 40k+ technologies including IaaS, SaaS, PaaS, Storage, and ERP along with Virtualization Software getting used globally and also place a sample request for data validation and quality review.

Our Technology database covered more than 400+ tech categories and has 10k+ verified Tech vendors operating in the global market.

100+ Million Digital Documents

15+ Million active website

40k+ Installed Technologies

10+ Million News/PR Alerts

100+ Recruitment Agencies

30+ Global Datacentres

200+ Research Firms

20+ Partner APIs

B2B Data Attributes


Market Research

We deploy a multiple market research activities to gain the perfect data & insights of each projects

Data Building

Once the research analysis is over, we gather all the semi-structured data in one place

Data Validation

All the data get through a proper validation under several resources and legal compliance

Privacy Updates

During the data validation program, we also deploy an opt-out campaigner to let the audience unsubscribe on demand of each project approval. These activities help us to get the accurate file upon delivery.

Database Delivery

Upon satisfaction of data nurturing, validation, privacy updates, now it's time to prepare an excel/.csv file and upload them to the server so the client can download the file through an end-to-end encrypted server.


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